Flock Associates Announces ‘Flock of Eagles’ Investment Scheme

Flock Associates has today November 29th, 2013 announced it is launching an investment scheme, to fund further growth, called ‘Flock of Eagles’. Left to right: John Whelan (Finance Director), Katarina.

Is Search & Social Media Just Integrated Marketing in Disguise?

You will remember the children’s story Hans Christian Andersen wrote, that has been published in over 100 countries, about The Emperor who is wearing no clothes? That is us, all.

Integrating the Oldest of Media in New Ways

All the coverage of the recently released  John Lewis Christmas TV campaign (in the United Kingdom), got everyone in the Flock office thinking of what other media can drive the.

The Great Integrated Marketing Debate

On 14th November 2014 Flock Associates hosted the first Flock Forum: The Great Integration Debate Over 50 very senior marketers, procurement specialists, and agency managers came together at the Leica.

Is a Chief Integration Officer the Answer for Marketing?

We recently came across an interesting article by Bryan Kramer, President and CEO of PureMatter, where he argues that the Social Gold Rush is over. He describes likes, shares and.

Automotive Category Integrated Marketing Insights & Implications for Marketing and Procurement

The Automotive category spent about $3.6billion on advertising in the US across the period April-June 2013. For a full marketing spend you could comfortably double that figure. It is the.