News

Transform your Marketing so it is fit for purpose

What does it take for a fitness brand to become a global phenomenon? This Harvard Business Review article looks at the growing success of Zumba and how its founders anticipated and.

Five Marketing Transformation New Year’s Resolutions

In many cultures around the world the New Year is marked by people making New Year’s Resolutions: promises to themselves to help them improve, and achieve their goals. We thought.

Flock and the Digital Business Academy

Flock’s Katarina Nielsen and Simon Francis were recently invited to partake in an exciting new online project. The Digital Business Academy is the world’s first government-supported online learning platform that.

Flock Associates, the leading Global Marketing Integration and Effectiveness Company launches US operation

London, UK & Stamford, CT – October 29, 2014 We are thrilled to announce the official launch of Flock USA under the leadership of Maarten Albarda. Both Flock and Maarten’s.

Flock Associates appointed by Trinity College London

Flock Associates has been appointed by Trinity College London to help drive more integrated and effective marketing across the organisation. Trinity College London is an international exam board that has.

Flock Launches Integrated Marketing Survey

Press Release – March 19th, 2014 Flock Associates – The Marketing Integration Company launches today the Flock Integrated Marketing Survey The Flock Integrated Marketing Survey gives a company an immediate.

Flock Associates Announces ‘Flock of Eagles’ Investment Scheme

Flock Associates has today November 29th, 2013 announced it is launching an investment scheme, to fund further growth, called ‘Flock of Eagles’. Left to right: John Whelan (Finance Director), Katarina.

Eight Women, One Ocean, 30 Days – Integrated Marketing

To cross the Atlantic one needs perfect integration of all the required elements. Fitness, nutrition, equipment and support. It is like any marketing campaign where each piece supports the other. If.

Flock reaction to WPP’s “Horizontality” Team offer

If reports in Adage are to be believed then WPP is gearing up to push its Team or “horizontality” approach to clients, especially to those that they feel may be.

An Integrated Campaign for 150 years of Poster Advertising

At Flock, we love the CBS Outdoor ‘150 brands for 150 years’ campaign – not only as there is a competition in the Flock office to see who can identify.

How to Build a Theme Park in 10 Steps – for Marketers

This article was recently published in BA’s Business Life magazine. It seemed a fun and interesting way of looking at how to create something from scratch which is meant to.

Running a (Marketing) Marathon in just 5 Easy Steps

The road to truly integrated marketing can be daunting. It can seem like you are toeing the start line of a marathon. So, with the London Marathon coming up we.