agency appraisal

5 Top Tips for Marketing Agency Appraisal Schemes for Incentive Compensation

Marketing Agency Appraisals are often used to drive Agency Incentive Schemes and agency performance-related pay. Although this has been the preferred way of remuneration, many agencies and clients are using.

Client-Agency Relationships: People at Heart

People are, and always will be, at the heart of every relationship, particularly between a client and their agencies. It is people who bring the drive, passion, talent and ‘human.