5 Urgent Priorities for Media Directors
There is no shortage of topics for major advertising media directors to look at this year. From inflation, talent acquisition, the metaverse, NFTs, and media diversity, to new brand safety.
media
The Six Biggest Skills Gaps That Post Covid Marketers Are Facing
The last year has meant big changes in terms of what marketing teams have been creating and how marketing teams work together. Using over 40,000 points of data from our.
Are you planning to in-house or in-source your advertising or media?
One of the big trends amongst advertisers continues to be “in-housing” – the process of bringing in-house some functions or skills previously managed by out-sourced suppliers; predominantly agencies. The recent WFA study reported the.
3 New Tools To Check Your “Media Health”
After a bumpy 2020, hand on heart, how healthily would you say your media is functioning right now? With so many scrambling to find new efficiencies, new ways of working,.
4 Steps To Get Your Working/ Non-Working Marketing Mix Right
At Flock, we know one of the challenging topics for marketers is the how to get the right Working/Non-Working Marketing mix. What elements do you need to consider to get.