Leading Marketing Change

We combine consultancy and technology to transform marketing for the world’s leading brands.

Solutions Our Tools

Brands that trust us

How can we help you transform?

We are a marketing consultancy that reimagines and reengineers the future of your marketing operating model. We leverage our proprietary technology and data to develop the most effective marketing ecosystem solutions. We are marketers that consult, not consultants masquerading as marketers.

Flock transforms marketing holistically across its people, processes, agency partners and procurement to ensure all elements are operating at peak performance.

 
 

“Driving innovative strategies and fostering collaboration across our Flockers, our clients and their agencies is the most rewarding part of my role.”

Katie Elsey
Regional Lead, EMEA

Our tools have been designed by marketers for marketers

Our tools are supported by consultants that have over 500 combined years of experience in their respective fields and enable transformation across all aspects of marketing, including; agency ecosystems, agency search & scoping, data & technology, production, creativity and media.

How do I get the best value from our agency investment?

Agency Scoping

How can we improve agency performance?

Agency Appraisal

What skills do our marketers need to have?

Skills Assessment

How do I improve our media performance?

Media Health Check

Why Flock

+69

Average NPS

12

years old

115+

Amazing clients to date

News from the nest

Inside Starling: Flock’s Purpose-Built AI Platform for Marketing Transformation

AI is taking the marketing world by storm, and here at Flock Associates, we are all about purposeful transformation linked to a strategic roadmap. We recently launched Starling AI, our own custom business account AI interface through ChatGPT. Starling AI currently has 3 customized models, each of which serve a specific purpose within our organization.

The In-Housing Trend Continues, But Are Marketers Asking the Right Questions?

What if cost savings, once the top KPI for in-house agencies, is no longer the north star? According to the ANA, the percentage of marketers citing cost savings as the primary KPI for in-housing fell from 69% in 2018 to 62% in 2023.

5 Cheats to Drive Agency Performance

Many brands tends to focus on scopes and cost with their agency partners. ​
But where’s the performance conversation? Evaluating value, not just spend, is where the transformation happens.

Our People

500+

Practical marketing experience

60+

Flockers globally

100%

Passionate

Get in touch to discuss your organisation’s marketing transformation journey today.