Exploring the New Era of Marketing Procurement – Flock Webinar
We recently hosted a webinar where we gathered some of the best industry minds to discuss the true value of the Marketing Procurement function.
OUR BLOGS
What is the Sexiest Marketing Topic of the Next 5 Years? (Spoiler Alert: It’s Not What You Think!)
Discover why the seemingly dull marketing taxonomy is actually “sexy” and the key to unlocking the future of marketing success.
Revolutionizing Brand Content for Tomorrow’s AI Agents
Ensuring Your Content Is Found By AI Agents Acting on Behalf of Consumers.
From Playbooks to Power Packs: The Evolution of Marketing Toolkits
For Global and Regional marketers, having the right tools for sharing strategies and creative content effectively is crucial.
Reset, Rebuild, Reinvent: Strategies for Media Agency Pitches This Year
A pitch is the moment to reset and build your future team. As we kick off 2025, it is the moment to reflect on the many media pitches we have conducted over the past year.
Upcoming Webinar – A New Era of Marketing Procurement
Join us for an exciting online webinar, A New Era of Marketing Procurement. We’ll be hosting a live panel discussion on how to strike the careful balance between fuelling growth and delivering savings.
Re-booting Media Agency Relations without the Costly Pitch
With recent articles of 2020 being a year of anticipated media pitches, we thought it was worth highlighting the alternatives to running pitches, which are costly, labour intensive and time.
What We Learned at ProcureCon 2024
We recently attended ProcureCon Marketing 2024 in LA. It was great to get an insight into the latest developments within procurement as well as the strategic role procurement plays alongside marketing.
Bonnie’s hot takes: How effective marketing processes can leverage MarTech for data-driven results
Bonnie’s hot takes: How effective marketing processes can leverage MarTech for data-driven results
Flock Associates taps Cormac Loughran as Global Sales Lead
Flock Associates, the global marketing transformation and consulting firm, today announced the appointment of Cormac Loughran as Global Sales Lead.
To Hub or Not to Hub: a Modern Media Question
The globalisation of advertisers has seen many advertisers and their agencies explore consolidating media buying into hubs.
Flock’s Bionic Ecosystem Event – Finding the sweet spot between creativity and technology
On Thursday 12th September, we hosted a Flock morning panel discussion in Savage Garden, Tower Hill. The event focused on our Bionic Ecosystem concept.