Where does media fit in the marketing process?

There are many different steps to the marketing process, with different departments, tasks, and goals within each. Through the trials and tribulations of creating the most efficient and successful process,.

Flock CEO Simon Francis Speaks with Reevoo about Marketing Transformation

“We’re coming into a world where, for an organisation to survive, they have to be aligned fully around the customer. The fittest, most agile, and customer nimble will survive in.

How to build strong relationships between clients and media agencies

Let’s be upfront about it – the client/media agency relationship is under the microscope like never before. In some instances, trust has been completely broken down. Lately, media rebates have.