Marketing Capabilities? What’s That all About?

“What is it you do?” was the polite enquiry from a fellow member at my local sports club. “Marketing transformation” I replied and knowing this is never enough information, followed.

A New Age of Experience Management

Flock recently ventured outside the nest to attend X4, Europe’s biggest experience management event in London. X4 is organised by Qualtrics, a research platform that we use at Flock as.

Marketing Procurement Trends from Procurecon Marketing 2018

Flock attended Procurecon, the Marketing Procurement Conference in London last week. We attended plenary sessions, had over thirty meetings with Marketing Procurement leaders, numerous informal conversations with suppliers, and hosted.

Cannes and the Marketing Model of the Future 

There will be no shortage of discussion points at Cannes: What is the new agency model? What is the real threat from “consultancies”? How can holding companies reinvent to better.

The World Cup Remains Attractive, Despite The Scandals. But How Attractive?

It is here! The FIFA World Cup 2018 is the world’s largest sporting spectacle, and this year hosted by Russia, running from June 14 to July 15. According to Zenith.

June Flockology: Top 5 Festival of Media Takeaways and More

Your essential monthly guide to what’s hot in the world of marketing. Sharing our Knowledge at ProcureCon 2018 As an experienced and innovative company, we wish to share the things we have.