Maximising your agency’s performance

Business are constantly being challenged. Over the last year, some of the best loved high street brands have disappeared and there are no signs of the economic climate getting any.

In-house agency trend or fad?

One of the big trends amongst advertisers at the moment is “in-housing” – the process of bringing in-house some functions or skills previously managed by out-sourced suppliers; predominantly agencies. The.

Perfect Digital Storm: Do You Have Visibility?

A perfect Digital storm is swirling and the Media sector will be feeling a little hot under the collar as we head deep into the least quarter of 2018. This.

Budget Setting Season: Five Ideas To Get You Started

It was AdWeek in New York last week, which coincides with the height of marketing and media budget planning and allocation season for those companies that set budgets by the.

Flock Manages Ford Agency Ecosystem Review

The Flock team are delighted to have supported Ford in their global agency ecosystem review and omnichannel creative pitch.  “Marketing transformation is why we started Flock. We are honored to.

Flockology: Should you keep all of your MarTech eggs in one Agency Basket?

Flockology Your essential monthly guide to the latest insights and trends in the world of marketing Should you keep all of your MarTech eggs in one Agency Basket… Agencies are.

Agency remuneration and the growth of output-based pricing

One element of maintaining a successful advertiser-agency relationship is the agreement on fair pay (or remuneration) for the work that the agency does. To ensure fair pay, there are some.