Flock reaction to WPP’s “Horizontality” Team offer

If reports in Adage are to be believed then WPP is gearing up to push its Team or “horizontality” approach to clients, especially to those that they feel may be.

An Integrated Campaign for 150 years of Poster Advertising

At Flock, we love the CBS Outdoor ‘150 brands for 150 years’ campaign – not only as there is a competition in the Flock office to see who can identify.

Daft Punk Integrated Marketing Success

Daft Punk rides the wave of free integrated marketing thanks to its fans. Three months ago I was sitting in my living room, tweeting about the latest trend when a.

New Term For Less – Dixons

Flock is really excited to announce that another project has taken off! The “New Term For Less” Dixons activity has just launched on thestudentrooms.co.uk and across social channels. Flock’s role.

What is the role of Holding Companies in driving marketing integration and effectiveness?

Flock Associates Survey Reveals Industry Skepticism over Publicis Omnicom Merger And The Role Of Holding Companies In Driving Marketing Integration Flock Associates has been running a survey on its website,.

Integrated Marketing Research Round-Up

In the Cannes Creative Effectiveness Awards, the shortlisted companies for the effectiveness awards used more channels than the other entries. Data from the World Advertising Research Centre (WARC) about the.