At Flock we help Marketers navigate the complexity of Marketing Technology and its ever-expanding scale and scope.
We enable you to leverage technology to support your team better, bringing intelligence and automation to your campaign delivery and insight from your data. Ultimately, we enable you to create greater returns on your marketing investment through building best-in-class Marketing Technology solutions.
Services we offer:
Category & Spend Analysis
We help deliver meaningful marketing spend analysis to drive marketing procurement category development, and plans, and define value-based category marketing procurement activities. Also includes Diversity, inclusivity, and Sustainability analysis.
Find out more about Category & Spend Analysis
Flock has c.$1.8billion of agency fees in our Flock Fee Benchmarking Tool. This includes all agency types and many common technology costs. We benchmark your rates, and mix of staffing, and evaluate the time spent on different activities to ensure you pay competitively, for your need and maximise agency fee ROI.
Find out more about Fee Benchmarking