Marketing Transformation Challenge:
- To understand the Ford Marketing capabilities against the marketing changes of the future.
- To build a world-class Marketing Organisational Design.
- Assess the capabilities of global marketing team using the Flock Capability Assessment Tool
- Gap analysis of capabilities
- Insourcing versus outsourcing recommendations in six key marketing disciplines
- Evaluation of Global and Regional headcount
- Development of Future Global Organization Design
- Creation of 150 job identification and introduction of executive search companies
- Recruitment of key roles via Flock marketing recruitment partners Grace Blue
Outputs & Benefits:
- 150 roles insourced
- New future facing Marketing roles and skills
- New, flatter Global Organisation Design