corner-left

Search

corner-right

Search

Post

The Future of the Marketing Operating Model

For every marketing department, it is essential that they have a marketing operating model that is tailored to the specific business objectives. The right operating model will enable content to be delivered in line with the wider business aim and…

Post

How Strong Agency Partnerships Can Drive Performance

Any marketing leader will understand that a well-defined marketing strategy plays a big part in business growth and sales. The impact of your marketing output can drive and enhance your business’s overall development. The question, however, isn’t if, but how…

Post

The Secret to Using AI in Marketing

Artificial Intelligence is fast becoming a topic of conversation and a reality. No more is it a far-distant eventuality or a fantasy movie plot about robots. AI offers many opportunities to marketers to leverage technology to carry out tasks normally…

Post

Why marketing People & Skills is more important in 2023?

The marketing landscape is forever evolving and changing. Often, brands are playing catch up to get the right capabilities and skills in place. There’s no denying that we have work to do to close the skill gaps organisations are facing….

Post

Flock Marketing Operations Roundtable

On the 17th November Flock had the pleasure of hosting Marketers from the consulting, automotive and FMCG sector at our round table lunch in Covent Garden We spend most of our working lives inside our own organisations so when the…

Post

Top 5 Takeaways from ProcureCon Marketing US 2022

Flock Associates had the opportunity to sponsor and attend ProcureCon US Marketing 2022 this month at Palm Springs. For those not familiar with ProcureCon Marketing US it is a conference solely dedicated to the unique challenges of marketing procurement and…

Post

Black History Month at Flock

We have come to the end Black History Month, a time to celebrate black excellence and remember the struggles that the community have faced.  Last year at Flock we spent the month focusing on cognitive bias and looking at ways we can be…

Post

Negotiations: What can Marketing Procurement Leaders Expect this Autumn/Fall?

It’s that time of year when every marketing procurement professional thinks in earnest about their budgets, targets, scopes, and agency fees for the year ahead. It is time to open the door and negotiate. However, this year, more than others,…

Page

Order Failed

Your transaction failed, please try again or contact support.

Page

Order Confirmation

Thank you for your order!

Page

Checkout

Post

Flock Signs Pitch Positive Pledge to Help Improve the Pitching Process

Flock are delighted to be a signatory of the IPA and ISBA jointly developed ‘Pitch Positive Pledge’. The pledge was launched earlier this year and seeks to improve the pitching process for agencies and advertisers to better benefit people within the…