Duracell Kicks Off Creative Agency Review – Flock to handle end-to-end review process


After having found its permanent home within the Berkshire Hathaway group in early 2016, the infamous Bunny brand has sent out a request-for-information to prospective creative agencies and the review is in its early stages.

As the business has been evolving, especially after the acquisition of Berkshire Hathaway, Duracell recently has been taking the opportunity to review their current creative setup.

“This is an exciting opportunity, not only for Duracell, but also the agency landscape,” according to Kieron Matthews, EMEA Managing Director at Flock. “Duracell are a world class brand with very high brand recognition, making the creative challenge even more demanding.”

Flock will be the consulting partner in the review, designing and facilitating the creative pitch process. Read more here.

If you are interested in what Flock can do for you please contact us here.

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