Flock’s Top Tips for Marketing Operations

Flock recently partnered with the WFA to conduct a piece of research on the evolution of the Marketing Operations function. View a sample of the study here; Watch our webinar on the findings here. From this research Flock have developed six top tips for marketing operations: 1 Processes Understand your existing processes, structures, tools and…

Read More

Looking Back on Creativity in 2019

“What will the new year bring?” That’s always the big question in early January. Before we look at the year ahead, let’s have a quick look at some of the highlights of 2019. Detox Chai-Soy-Latte in hand, ready, steady, let’s go… 2019 seems to have been all about data, big data and even bigger data……

Read More

Moving to Agile Marketing – Top Tips and Watch Out’s

How consumers connect and interact with brands has changed dramatically. For Marketers to be part of this world, the marketing operations model must evolve, with data and integrated consumer connections at the core. Thus allowing brands to be where the consumers are and talk with them rather than just at them, and react and interact…

Read More