Re-booting Media Agency Relations without the Costly Pitch
With recent articles of 2020 being a year of anticipated media pitches, we thought it was worth highlighting the alternatives to running pitches, which are costly, labour intensive and time.
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Flock and Screendragon Announce Strategic Partnership
We are delighted to announce a new strategic partnership with Screendragon. Bringing together Flock’s expertise in transforming marketing processes, operations and agency scoping, with Screendragon’s world class automated workflows, this.
Thinking about running an agency review or going to pitch?
We all know that agency reviews or going to pitch can be a daunting process where workload increases, and risk levels can be high without the right team, templates, tools.
Are you ready to unleash the power of retail media?
In the ever-evolving landscape of Retail Media, businesses face a myriad of challenges that hinder seamless operations and growth. Retail media is forecast to hit 25% growth in 2024 (according.
Is AI stuck on the bench for brands at Super Bowl LVIII?
The ultimate spectacle in sports is just days away, with the Kansas City Chiefs taking on the the San Francisco 49ers in front of an expected 115 million viewers. We’re.
Flock Associates announces new leadership team to further accelerate growth and innovation
[ London, United Kingdom, January 17th 2024 ] Flock Associates, the global marketing consulting firm leading in itsdata driven approach to agency scoping and management, has today announced its newly.
Insider Edition with Yin Woon Rani: How to Adopt a Student for Life Mindset
The road to continuous learning is not easy, especially when you can’t find the time. It’s possible that you might have a full-time job, young children to care for, a.
Flock Associates launches a new feature of the agency scoping tool
Flock Associates launches a new feature of the agency scoping tool to help brands better control their agency fees, promoting transparency, trust, efficiency and agility. [ London, United Kingdom, November.
Ensuring you take a meaningful approach to Influencer
Influencer marketing has quickly become a key tool in every good marketers toolkit, being coined as a careful blend of old and new marketing. A tactic in the modern-day marketing.
ISBA and Flock Launch REFRAME: Guidance for Accessible Advertising
ISBA and Flock have launched REFRAME: Guidance for Marketers on how to incorporate Accessibility into their advertising campaigns. The ambition of the guide is to encourage all advertisers to consider.
Navigating the Future of Marketing through the Power of Customer Experience (CX)
Elevating Your Business Through Holistic Customer Experience In today’s dynamic marketing landscape, Customer Experience (CX) is pivotal. The impact of CX extends far beyond customer interactions; it permeates every facet.
The Agency Scoping Process is broken – here’s how to fix it!
Our scopes of work are a mess, how can I get oversight as to what my agencies are actually doing? We have no control over agency spend, it’s like a.