Flock Customer Experience Forum 2023

The 9th of November marked our final Flock X event of the year, and in true Flock fashion it did not disappoint. Attended by organisations from small start ups, to leading FMCG’s. The event was a buzz with riveting conversation, and people making genuine business connections. Food and drinks were flowing nicely, while the expert…

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Redefining Experiences – A Customer Experience Forum Hosted by Flock

For the 2nd time this year, Flock are inviting you to join us for an evening of stimulating insights and engaging discussion!  If you attended our Creativity 2.0 Event earlier this year, you will know that we thrilled our attendees with a lineup of fantastic panelists, captivating guests, and our highly knowledgeable team. We discussed…

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MARKETING PROCUREMENT LEADERS GATHER AT THE FLOCK FORUM

Flock held the latest in its series of Flock Roundtables in sumptuous surroundings in Mayfair London this week. This roundtable was focussed on the marketing procurement community and attracted marketing procurement leaders from leading global companies, trade associations and consultancies. A lively discussion covered many current and future topics. A short summary follows below: [Image…

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Exploring the Latest in Digital Asset Management & DAM Europe 2023

Digital Asset Management (DAM) has become an essential component for businesses to effectively organize, store, and distribute their digital assets. As technology continues to advance, the world of DAM is evolving rapidly, offering exciting opportunities for businesses to optimize their asset management strategies. In this article, we delve into the latest trends in DAM and…

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Cannes Highlights: Creativity 2.0 and Strong Partnerships

In the dynamic realm of marketing, a fresh creativity model has emerged, blending innovative work methods, data-driven insights, creativity, and advanced technology. We call this Creativity 2.0. This powerful fusion is a game-changer, solving consumer and business challenges while fuelling growth. The echoes from Cannes Lions Festival converge towards recognising the opportunities that lie ahead.…

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Inclusive Creativity Takes Center Stage at Cannes 2023

The Cannes Lions International Festival of Creativity, one of the world’s leading celebrations of creativity in the communications industry is upon us and every year, thousands of creative professionals gather at Cannes for a week-long festival that showcases the best and brightest works in advertising across the globe. Over the years, the festival has become…

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Creativity 2.0 – The Birth of a New Creative Model

We were thrilled to host our first Flock X event of the year, focused on thought-provoking insights and a panel discussion exploring the future of creativity within the marketing operating model. The concept of Creativity 2.0 emerged as a fusion of new ways of working, data, creativity, and technology that are essential for success in…

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Top 5 Takeaways from ProcureCon Marketing US 2022

Flock Associates had the opportunity to sponsor and attend ProcureCon US Marketing 2022 this month at Palm Springs. For those not familiar with ProcureCon Marketing US it is a conference solely dedicated to the unique challenges of marketing procurement and the sourcing of marketing services. It is an incredibly valuable event for the industry to…

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Platinum Jubilee: A CMO Perspective

On 6th February 2022, Her Majesty the Queen became the first British monarch to celebrate a Platinum Jubilee. The Queen’s Platinum Jubilee, set to take place over a special four-day bank holiday weekend, will mark a major milestone in the reign of the Queen, celebrating her life and service. Now, if we flip this on…

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The Five Hottest Trends In Creative Operations

Creative Operations is an area that is transforming at “Warp Speed”. The need for advertisers (and hence their agencies) to provide more content, faster, to more channels, in more formats, at a lower price has accelerated at a crazy pace. The “new normal” of Covid-19 and the new ways of working it has brought about,…

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