Insider Edition with Yin Woon Rani: How to Adopt a Student for Life Mindset
The road to continuous learning is not easy, especially when you can’t find the time. It’s possible that you might have a full-time job, young children to care for, a family to attend to, or you may struggle with motivation and confidence. You might also find yourself uncertain about how to get started and the…
Read MoreHow Better Behaviours Can Give You The Advantage
I think its fair to say everybody has their good and bad days when it comes to the work they do. Some days everything seems to be going your way – you hit deadlines, the staff are pleased, you win business, you get praise, but on others a day it can suck. People don’t turn up to a meeting, you don’t get…
Read MoreClient-Agency Relationships: People at Heart
People are, and always will be, at the heart of every relationship, particularly between a client and their agencies. It is people who bring the drive, passion, talent and ‘human connection’ to an organisation and, therefore, it is so important that we continue to assess and optimise the way we all work together. Our Flock…
Read MoreBecoming a Sustainable Marketing Company
At Flock we are committed to positive change not only for our clients, but also for the Industry and the wider world. After doing a lot of research on what a Sustainable Marketeer looks like, we recently released our findings in a whitepaper, which can be downloaded below. We want to try our best to…
Read MoreHow to Measure Marketing Diversity and Inclusion
They say “what gets measured gets done” and having led so many marketing transformation projects we tend to agree. So when there’s a topic as important as diversity and inclusion in marketing, it’s strange to us that so much can be said while so little gets done, with minimal guidance out there for marketers wishing…
Read MoreOur Head Of Operations Shares Her Thoughts On Diversity
International Women’s Day (IWD) this week was such a proud moment to reflect and celebrate the amazing and fantastic achievements of all the beautiful women we have but especially at Flock. I am so fortunate to be surrounded by courageous women who constantly inspire and support each other and who are positively committed to Flock transforming the narrative…
Read More5 Key Traits of Marketing Transformers
Here at Flock, one of the key service areas we provide revolves around our clients’ People – assessing team skills, building better relationships, and improving ways of working for the likes of McDonald’s, ASDA, Sage, Ford, and Pepsi. But also, help clients to identify and place the world’s best marketing transformation talent through our work with global executive search firm Grace Blue, who has placed candidates for clients…
Read MoreWhat Does A COVID-19 Vaccine Mean For Marketers?
Unless you have been on 24/7 Zoom calls every marketer will have seen the promising early results of Covid vaccine clinical trials. So, what does the potential vaccine mean for marketers? In our work with world-leading advertisers we are well-placed to see how many categories have reacted in the past few days. And, in our…
Read MoreOur Learnings So Far For Covid Black Friday & Cyber Monday 2020
It is no surprise to anyone that Covid-19 has dramatically impacted retailers. British department store group Debenhams will appoint an administrator, with 22,000 jobs at risk across its shuttered 142 stores. US department store Neiman Marcus is also reported to be stepping up preparations to seek bankruptcy protection and in Germany Galeria Karstadt Kaufhof, Germany’s biggest department…
Read MoreAsia is the key for Global Companies Covid-19 rebound plans
100 days that have changed the world! It was on Thursday 23rd January – immediately before the Lunar new year break when millions of Chinese citizens embark on a week long holiday across that vast country to visit relatives – that Chinese officials announced the lockdown in Wuhan in response to increasing concerns about human…
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