News

TRANSFORMING THE WAY WE WORK

FLOCK’S NEW NORMAL Marketing teams are having to adapt to work faster, harder, and more effectively at a time when working part from home and part from the office has.

Flockology: Tips for riding the technology wave

Your essential monthly guide to the latest insights and trends in the world of marketing. FLOCK. NEW. WEBSITE See what’s new from our services and tools to our Flock thinking.

Flock Handles Duracell Agency Review Process

Duracell have awarded Wunderman Thompson all global creative business, with the exception of the North American region. The Flock team are delighted to have designed and facilitated the creative pitch.

Will Oliver and Mr Jones live happily ever after?

Advertisers are under increasing pressure to deliver more marketing content faster and for less. This has put pressure on their agencies, and also has driven advertisers to re-assess other ways.

Trends that will effect Hospitality Marketing

Through our work with companies in the hospitality sector, such as Dubai Tourism, Cathay Pacific and a host of others, we’ve identified some emerging trends we believe are crucial to future.

What are we looking forward to at US ProcureCon Marketing 2018

We at Flock are super excited to be sponsoring the 2018 US ProcureCon Marketing conference and joining the marketing procurement community in San Diego on November 12th, 2018. Our CEO.

Movers and Shakers: 10 Female CMOs you should know about

In a recent study by ANA, it was identified that 45% of CMO positions are held by women (source). At nearly half, this sounds like a cause for celebration, however,.

Cannes and the Marketing Model of the Future 

There will be no shortage of discussion points at Cannes: What is the new agency model? What is the real threat from “consultancies”? How can holding companies reinvent to better.

Flock Associates Taps Mitchell Caplan as Managing Director to Lead the US Expansion

NEW YORK, April 11, 2018 — Flock Associates, the global marketing transformation and consulting firm, today announced it´s US market expansion and operations with the appointment of Mitchell Caplan as.

Grace Blue Partnership Launches Sports Division Headed Up by New Partner Eric Guthoff

We are pleased to announce that our Global Strategic Partner, Grace Blue, global executive search and M&A advisory firm, has expanded into the sports industry to target leadership at sports.

Seven Steps To Your Marketer’s Elevator Pitch For Artificial Intelligence

“So, what should we be doing about Artificial Intelligence” says the CEO as you share an elevator ride to the fifth floor. A reasonable enough question, given that according to.

Digital is main stream media, and the agency world is adjusting

It was a mere decade ago that trying to convince marketers to shift some budgets to online was a very difficult thing. At a company where I started towards the.